Writing - WRIT

Through course readings and case study analysis, students will explore business communication strategy in reputation management, corporate social responsibility, crisis communication, and external/internal communication. Students also prepare a variety of professional documents for their final digital portfolio and online presence through the creation of a personal website.

Prerequisites: Writing 157A; upper-division standing; Must be admitted to the Minor in Professional Writing for enrollment.


WRIT 157B
21 / 25 Enrolled
Strategic Business Communication
Brian Ernst 4.9
M W
09:30 AM - 10:45 AM
89.5% A