WRIT 157B - Strategic Business Communication

Through course readings and case study analysis, students will explore business communication strategy in reputation management, corporate social responsibility, crisis communication, and external/internal communication. Students also prepare a variety of professional documents for their final digital portfolio and online presence through the creation of a personal website.

Prerequisites: Writing 157A; upper-division standing; Must be admitted to the Minor in Professional Writing for enrollment.

WRIT 157B

9 / 25 Enrolled

Strategic Business Communication

Brian Ernst 4.9

M W

09:30 AM - 10:45 AM

94.7% A