Strategy for Technology-Driven Companies . TMP 412

Business models and structures for value creation, innovation, competitiveness; leadership and decisions. Features case studies and discussions to understand approaches and techniques to manage technological innovation and change within their organizations, including design and incentivization of teams and organizations to promote innovation. Understanding industry and technology impacts on business model selection and evolution. Special emphasis on sustainable business practices and strategies to maintain a competitive global business.

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TMP 402

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Marketing

Karen Bogart 4.0

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08:00 AM - 08:50 AM