Best professor ever. Extremely knowledgeable, has passion for the subject, and is very fair.

grade breakdown: 40% group related work, 30% quizzes, 20% participation, 10% other small assignments/homework. super kind, knowledgeable, wise, energetic professor. gives lots of opportunities for extra credit. very interesting class if you're at all interesting in marketing & would strongly recommend for anyone needing credits for TMP certificate