Analysis and synthesis of current persuasion theory to understand how messages influence attitudes and behaviors. Topics covered include: theories for altering attitudes and behaviors, the persuasion process, and the use of persuasion in applied contexts.
4
UnitsOptional
Grading1, 2, 3
PasstimeNot open to freshmen
Level LimitLetters and science
CollegeLecture
Professor Nabi is my favorite professor at UCSB. She makes sure to give examples for all concepts which allows students to understand the material better. There was one midterm, one final and a small paper, which were all online.
The class is pretty interesting and she is passionate about the material. However, she isn't the most charismatic professor. Compared to the other upper division comm classes, this one is definitely more challenging. Grade is composed of 3 exams, a 2 page essay, and some participation. Exams can be difficult, but take good notes and read carefully.
Do not take her class, is she knowledgeable on the subject, sure. But her exams are the hardest I have ever taken in my academic career and even when you think you did well you didn't. her exams are 10% multiple-choice and the rest will be short answer and essay questions. Least favorite class at UCSB by far. The course consist of 3 exams/1 essay.
+ Content & teaching: very good to excellent. Nabi is a highly respectable researcher, especially in persuasion, and she is quite good at lecturing; I really learned a lot - Grade is heavily dependent on participation & lacking can SIGNIFICANTLY impact your grade. Those who prefer to be quiet/learn more independently, be aware & make an effort!
Nice professor, difficult class. TONS of reading. We only had midterm/final so there's not many chances to improve your grade. Tests are challenging and require you to reason and analyze, definitely not simple/straightforward. Lowkey regretting taking this class
Professor Nabi is the best teacher in the COMM department at UCSB, hands down. Her class isn't just enjoyable, you really learn a ton because she's brilliant. For all the people on here complaining about how hard/bad of a teacher she is... you're clearly just looking for the easy way out. Her classes are NOT that bad.