Analysis and synthesis of current persuasion theory to understand how messages influence attitudes and behaviors. Topics covered include: theories for altering attitudes and behaviors, the persuasion process, and the use of persuasion in applied contexts.

Prerequisites: Not open to Freshmen.

4

Units

Optional

Grading

1, 2, 3

Passtime

Not open to freshmen

Level Limit

Letters and science

College
These majors only comm intst
LIU JIAYING
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